Dive Brief:
- Dan Carr has joined Arqline as executive vice president of portfolio strategy and expansion, in a hiring that the company says will mark a shift in how it pursues and measures scale, according to a press release shared with Multifamily Dive.
- Carr, who will lead strategic growth initiatives across the firm, held leadership roles at WeWork and property manager Pegasus, where he specialized in operational scaling, portfolio performance and leveraging technology to optimize occupancy and asset value, per the release.
- Carr will build out a dedicated “Growth Team,” including new analyst and portfolio strategist roles. Arqline has already added Cory Rasmussen as business development and growth manager and Katherine Cavanaugh as senior associate, growth analytics.
Dive Insight:
Arqline, the operating platform of Alfred, manages more than 50,000 homes across 31 markets today. Over the past four years, the New York City-based software provider has bought a couple of marquee property management names.
In March 2022, Alfred purchased manager RKW Residential, giving it access to 30,000 single-family and multifamily homes in Southeastern markets, including Raleigh, North Carolina, Atlanta, Orlando and Miami.
In June 2025, Alfred and RKW Residential merged with Quarterra Living, the apartment operational arm of developer Quarterra Multifamily. Quarterra provided roughly 30,000 units to the venture, giving the platform approximately 52,000 residences.
“We’re really combining the three companies into one,” Jessica Beck, CEO and co-founder of Alfred, who leads the combined entity, told Multifamily Dive at the time. “Alfred is contributing technology and the service-hospitality mindset. RKW is contributing its boutique, service-oriented feel. Quarterra is contributing its national scale and operational excellence.”
In March, Alfred launched Arqline to bring RKW Residential and A Residential (formerly Quarterra Living) under a single operating model and management identity. The firm says the platform is on track to reach 100,000 homes under management, per the release.
Carr will play a big role in reaching that goal by reengineering the growth of the property management business through performance management, analytics and strategic partnerships. Instead of focusing on unit count, he will lead a strategy centered on performance metrics such as net operating income, resident retention, satisfaction and operational efficiency, according to Jessica Beck, CEO of Alfred.
Carr sees parallels between running a national flex portfolio and building multifamily operations, particularly in technology adoption and prioritizing customers. “The leasing dynamics and occupancy cycles in flex office environments are similar to those in a high-performing multifamily community,” he said in the release.
Beck said that Carr would bring “an invaluable, data-centric perspective” to Arqline. “Under his leadership—and with dedicated support from Cory and Katherine—we are positioned to deliver an elevated resident experience and superior returns across every market we serve,” she said in the release.
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