Los Angeles-based TruAmerica Multifamily recently announced a series of strategic leadership promotions across its Western U.S. operations aimed at bolstering the firm’s growth trajectory and enhancing its regional management capabilities.
“Our leadership realignment reflects the depth of talent within our organization and our ongoing commitment to building a team that supports both current operations and future expansion,” Mark Enfield, chief administrative officer at TruAmerica, told Multifamily Dive in an email. “As we scale across the U.S., it’s crucial to place experienced professionals in roles where they can lead with confidence and clarity.”
As part of the strategic promotions, Brandy Hildebrand was named senior director of asset management for the Pacific Northwest and Mountain region, where she will oversee nearly 5,000 units across Colorado and New Mexico. Since joining the company in 2020, she has successfully integrated the Colorado Springs and Albuquerque markets into the TruAmerica portfolio, according to a news release shared with Multifamily Dive.
In the Desert region, Michael Gold will take on a new role focusing on Northern California and organizationwide initiatives, while Erica Joseph will assume broader leadership of the Las Vegas and Phoenix markets, managing nearly 12,000 units. Additionally, Tim Prunotto has been promoted to asset manager, supporting the firm’s portfolios in Las Vegas and Phoenix.
“Our expanded leadership team gives us greater reach and insight into regional opportunities,” Enfield said. “With strong teams in place in markets like Phoenix, Las Vegas and Denver, we’re able to identify operational trends and potential acquisitions more efficiently. These leaders are empowered to act quickly, assess local dynamics and collaborate with our investment teams to pursue opportunities that fit our investment strategies.”
With the strategic realignment, TruAmerica’s leadership bench is now more integrated and more adaptive, he said.
“We’re building a team that understands the local nuances of each market and operates with a strong sense of firmwide accountability,” Enfield said. “As the platform grows in complexity, we’re relying on leaders who can mentor others, uphold operational discipline and align with our strategic priorities across different geographies.”
What’s more, he said that talent development and succession planning are essential to the company’s regional strategy.
“As we expand into new markets or deepen our presence in existing locations, we prioritize continuity — both in performance and in culture,” Enfield said. “Our approach ensures that leadership transitions don’t disrupt operations but instead bring fresh perspective with the right institutional grounding. This gives us consistency in execution and allows regional teams to scale alongside the platform.”
A careful transition
By developing a “best-in-class” leadership team, TruAmerica believes it will help deliver better communities for residents and stronger results for partners, he said.
“Investing in high-performing leaders results in better decision-making and more resilient property operations,” Enfield said. “Residents benefit from responsive management and thoughtful community enhancements, while partners see stronger asset performance and more consistent outcomes. A strong leadership team is essential to delivering on both fronts — improving the resident experience while executing on business plans.”
The company’s plan going forward is to transition carefully and support the team with mentorship, detailed onboarding and operational continuity. For instance, Hildebrand has led several onboarding efforts and is now helping integrate new markets into her region. Similarly, Prunotto’s promotion followed a year of close collaboration with senior asset managers, ensuring a seamless shift.
“These strategies help us maintain consistency in property performance and strengthen community engagement during periods of change,” Enfield said.
With that in mind, TruAmerica will continue expanding its leadership development efforts by giving rising professionals more exposure to strategic initiatives and regional operations.
“Our goal is to ensure that every market has both operational excellence and leadership stability,” Enfield said. “As we grow, we’re also focused on deepening our investment capabilities and expanding into adjacent strategies like build-for-rent and affordable housing. These initiatives require strong internal talent, and we’re committed to building a team that’s prepared to lead at every level of the firm.”
